Help, like no one else.

NRMA INSURANCE - INTEGRATED CAMPAIGN

In the wake of the rising threat of natural disasters, NRMA Insurance wanted a way to differentiate itself in a competitive insurance market by showcasing the one thing they have that can’t be beat. Decades of on the ground experience.

We conducted multiple interviews with real NRMA Insurance assessors and translated their stories of unimaginable situations into powerfully crafted film, print and radio. Because if there’s one thing we’ve heard about disasters from people who have been through them, it’s that there’s no way you can ever prepare for the impact they’ll have. But if there’s one person you want by your side on the worst day of your life, it’s someone like Judi with 32 years of helping Australians rebuild in the wake of Australia’s worst natural disasters.